A clear process, weekly numbers, and no surprises.
From the first call to your first leads in about three weeks — then a steady rhythm of testing, reporting and improving. Here is exactly what happens, and when.
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Day 1
Discovery call
A 30-minute call to understand your business, your customers, your margins and what a good month looks like for you.
- What you sell, where, and to whom
- Current marketing and what has or hasn’t worked
- Your sales process — who answers enquiries, and how fast
- Budget range and timelines
You get: A clear idea of whether we are the right fit — we’ll tell you honestly if we’re not.
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Within 48 hours
Free growth audit
We review your entire online presence and show you exactly where enquiries are leaking and where the quickest wins are.
- Website speed and mobile experience
- Google Business Profile and local rankings
- Google and Meta ad accounts (if any)
- Social pages, reviews and top three competitors
You get: A short, plain-language audit with the three changes we would make first.
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Week 1
Strategy and targets
Together we agree the plan and the numbers we will be measured against — before a single rupee is spent.
- Channels, cities and languages to focus on
- Monthly budget split between ads and services
- Target cost per lead, ROAS, rankings or ratings
- A 90-day roadmap with milestones
You get: A fixed monthly proposal in rupees, with ad spend shown separately.
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Weeks 1–2
Onboarding and set-up
We get the foundations right so every lead can be tracked back to its source and reaches you within minutes.
- Access to accounts that stay in your name
- GA4, Meta Pixel and Conversions API tracking
- WhatsApp, call and CRM lead routing
- Brand kit, tone of voice and content approvals
You get: A shared dashboard and a WhatsApp group with your Shaaya Digital team.
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Weeks 2–3
Launch
Campaigns, content and pages go live together, so search, ads and social support each other from day one.
- Ad campaigns with multiple creative tests
- First month’s content calendar published
- Landing pages and GBP updates live
- Review-request flow switched on
You get: Your first enquiries — usually within the first week of paid campaigns.
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Every week after
Optimise and report
We test, measure and move budget to what is producing customers. You always know what we did and why.
- New ad creatives tested every week
- Budget shifted to the best channels
- Keyword, content and review work each month
- New cities, languages or channels when ready
You get: Weekly summaries, a monthly report and review call, and a quarterly strategy reset.
Your working rhythm with us
Once campaigns are live, this is the cadence you can count on.
Every week
- Performance summary on WhatsApp
- New ad creatives and copy tested
- Bid and budget adjustments
- Lead quality check with your team
Every month
- Full report with leads, CPL, ROAS and rankings
- 45-minute review call
- Next month’s content calendar for approval
- SEO, GBP and review progress
Every quarter
- Strategy review against targets
- New channel, city or language tests
- Creative refresh and brand check
- Updated 90-day roadmap
What we need from you
- Account access
- Admin or partner access to your website, Google and Meta accounts — they always remain yours.
- One point of contact
- Someone on your side who can approve content and answer questions within a day.
- Fast lead follow-up
- Enquiries go cold quickly — the business that replies first usually wins the customer.
- Honest feedback
- Tell us which leads became customers, so we can find more like them.
What every monthly report covers
- Leads by channel and city
- Cost per lead and cost per sale
- Return on ad spend (ROAS)
- Best and worst performing ads
- Keyword and map-pack rankings
- Reviews, ratings and replies
- Social reach and engagement
- What we’ll do next month
Tools we work in
- Google Ads
- Meta Business Suite
- Google Analytics 4
- Google Search Console
- Google Business Profile
- Looker Studio
- WhatsApp Business
- YouTube Studio
- Semrush
- Microsoft Clarity
Questions about working with us
Want to talk it through? Message us on WhatsApp.
How soon can we start?
Usually within a week of approving the proposal. Campaigns typically launch two to three weeks after the discovery call.
Will I have a dedicated contact?
Yes. You get an account manager who coordinates the specialists working on your account and is reachable on WhatsApp.
Do I need to approve content before it goes live?
Yes — ads, posts and pages are shared for approval. Once we know your style, many clients move to weekly batch approvals.
What if results are below target?
We show you why in the weekly report and what we are changing. If a channel isn’t working after a fair test, we move the budget elsewhere.
Can I pause or stop?
After the initial three months, plans are month to month. Everything we built stays in your accounts.
Get Your Free Growth Audit
Share your details and our team will call you to understand your business and goals. Within 48 hours we’ll send a custom plan for your brand — and walk you through exactly what it would take to grow. No obligation, no pressure.